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ARCHIVE
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Issue 10, Q1 2004
March 24, 2004
Vol. 1
Issue 10
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Issue 9, Q4 2003
December 17, 2003
Vol. 1
Issue 9
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Issue 8, Q3 2003
August 12, 2003
Vol. 1
Issue 8
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Issue 7, Q2 2003
May 28, 2003
Vol. 1
Issue 7
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Issue 6, Q1 2003
February 27, 2003
Vol. 1
Issue 6
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Jumpstart your PR blogging program
This quarter's See Change column identifies five quick and simple ways to begin a PR blogging program.
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Building a high tech brand
Building brand loyalty is the holy grail of marketing. Here is what you need to know.
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Managing PR program expectations
12 things PR pros need to know to keep internal clients informed and happy.
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How to personalize executives
Want a journalist to write about your executive? Make sure it gets personal.
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Open Mike column
Titillating tidbits from techland.
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Bluejacking
The proliferation of Bluetooth wireless-enabled cell phones, PDAs and other devices has given rise to a new wireless prank in which other Bluetooth-enabled device holders temporarily hijack your device, sending it an anonymous text message.
Usage: While window-shopping at Banana Republic, Jenny's cell phone was suddenly bluejacked with the message "The red sweater would look marvelous on you."
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